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Digital Marketing Manager - Hospitality

Digital Marketing Manager - Hospitality

  • Location

    Singapore, Singapore

  • Sector:

    Sales & Marketing

  • Job type:

    Permanent

  • Salary:

    S$45000 - S$72000 per annum

  • Contact:

    Melanie Weller

  • Contact email:

    melanie.weller@voltasia.com.sg

  • Job ref:

    BBBH7074_1564990608

  • Published:

    3 months ago

  • Expiry date:

    2019-09-04

  • Consultant:

    #

Job responsibilities:

Digital Marketing

Global marketing strategy & initiatives

  • Development of brand awareness and online reputation as well as assist in setting promotion and engagement strategies for the brand
  • To manage budget and drive strategies across SEM, SEO, programmatic ad buys and media buys, including the appointment and management of relevant agencies

Social Media Strategy and Review of Social Content

  • To lead the brand's social media strategy, in lieu of the upcoming projects
  • Review social media content and approve the direction
  • Manage social media agency and coordinate internal feedback

Website & App management

  • Work closely with the development team and project manager to prioritise and drive enhancements
  • Content management for website & app

Pre-opening activities and training

  • Assist the brand's department heads and direct Pre-Opening activities
  • Prepare the pre-opening takeover pack including marketing
  • Project management and resolving any pre-opening issues to ensure that the brand will run smoothly on opening
  • Assist in pre-opening marketing training and material development for future developments

Job requirements:

  • Possess at least a Bachelor's Degree/Diploma in Business Studies, Marketing or equivalent
  • Possess at least 6 years of experience in digital and social media marketing or working within a start-up environment
  • Previous design work or Photoshop skills would be a bonus
  • Good network with media, creative and entertainment industries is a plus
  • Meticulous and data-driven approach to performance marketing
  • Keen sense of continuous learning and picking up new skills
  • Proficient in MS Word, Excel and PowerPoint

Please send your resume in WORD format by clicking the apply button below or contact Melanie Weller on +65 6701 1528 for a confidential discussion. Please note that only short-listed candidates will be contacted. CEI Reg. Number R1441021 (Melanie Anne Weller).